Construction Equipment

Construction Equipment circulates to more than 76,000 construction industry professionals who specify, select or approve construction equipment, supplies or maintenance materials — specifically providing news and product information to managers of construction equipment fleets, including heavy equipment and trucks.

Market Brand List: 
Construction Equipment

Construction Equipment circulates to more than 75,882 construction industry professionals who specify, select or approve construction equipment, supplies or maintenance materials — specifically providing news and product information to managers of construction equipment fleets, including heavy equipment and trucks.


Editorial Contacts

Rod SuttonRod Sutton
Editorial Director 
[email protected]

Rod Sutton has led the editorial team of CE since 2001. Sutton has nearly 25 years of B2B experience, and magazines under his editorial direction have won numerous awards.

Walt MooreWalt Moore
[email protected]

Walt Moore has covered construction equipment for more than 30 years, including 25 with Construction Equipment, and he is recognized as one of the top writers in the business.

Frank RaczonFrank Raczon
Senior Editor 
[email protected]

Frank Raczon, senior editor, has been writing for nearly 25 years, including magazine publishing and public relations work with some of the industry’s major equipment manufacturers. He has won numerous awards, including nods from the Construction Writers Association, the Association of Equipment Manufacturers, and BtoB magazine. He is responsible for the magazine’s Buying Files and other major features.

Management Contacts

Rick BlesiRick Blesi
Group Director – Principal
[email protected]

Judy Brociek
Events Manager
[email protected]

Larry  Nigh
[email protected]

Carly Pini
Events Coordinator
[email protected]

Erica Rivera
Advertising Coordinator
[email protected]

Sales Contacts

Patricia Maroder HeadshotPatricia Maroder
Integrated Media Consultant
State: AL, AR, CT, DC, DE, FL, GA, IL, KS, LA, MA, ME, MI, MN, MO, MS, NC, ND, NE, NH, NJ, NY, OK, PA, RI, SC, SD, TN, TX, VA, VT, WV
[email protected]

Robert Reed HeadshotRobert Reed
Integrated Media Consultant
States: AK, AZ, CA, CO, HI, ID, MT, NM, NV, OR, UT, WA, WY, Western Canada
[email protected]

Rich ThompsonRich Thompson
Inside Sales Manager
[email protected]

Construction Equipment and serve the $40B off-road equipment/truck marketplace controlled by fleet managers and owners. CE provides information online, in print and in person to equipment professionals who work in construction, government, utilities, energy, mining and more.  The CE community talks to people who build and maintain relationships among end-users, distributors, manufacturers, government agencies, educational institutions and others involved in the design, maintenance, management and operation of equipment.


Ad Sizes


General Instructions

Terms and Agency Commission: 15% of gross billing for display advertising space, color, special position premium, provided account is paid within 30 days of invoice date. 1½% charge per month on accounts 30 days or more in arrears. No cash discount. Commission is not allowed on mechanical or special charges, including those for artwork, photos, printing, reprints, backup of inserts, tip-ins, and all other special handling requirements. In the event of non-payment, publisher reserves the right to hold advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to the publisher. Agency commission will not be paid if the submitted ad material requires additional work by the publisher.

Short Rates and Rebates: Advertisers will be short-rated if within the 12-month period from date of first insertion they do not use the number of insertions contracted for upon which their billings have been based. Advertisers will be rebated if within the 12-month period they have used sufficient additional insertions to earn a lower rate than that at which they have been billed.

Rate Protective Clause: Rates are subject to change on notice and become effective for all advertisers with the stated specific issue and all issues thereafter. However, advertisers may cancel or amend their contracts without incurring short rate adjustment if they have fulfilled their contract terms through the issue preceding that with which the new rates are effective.

Publisher’s Copy Protective Clause: In consideration of the acceptance of any advertising from the advertiser and/or the advertising agency for publication at the rates set forth in this rate card, the advertiser and/or the advertising agency represents and warrants that all material delivered to the publisher for publication shall be free of libel and that publication thereof will not violate or infringe any copyright, trademark, right of privacy, or any other statutory or common law property right of any person, and that the advertiser and/or the advertising agency will indemnify, defend and save harmless the publisher, its agents, assigns and successors against any claim, demand, costs, expenses and damages, including reasonable attorneys’ fees incurred by the publisher, arising out of or in connection with any breach by the advertiser and/or the advertising agency of any of the foregoing.

Premium Charges: Cover and preferred position rates listed above.

Advertising That Simulates Editorial Content: Advertisements that in the opinion of the publisher resemble editorial material or the publication’s editorial format will carry the word “Advertisement” in at least 10-pt. type at the top or bottom.

Regulations Not Stated Elsewhere in Rate Card: See specific and detailed reference in item No. 14 of this publication’s listing in Standard Rate and Data Service (SRDS).

Cancellation of Orders: Cancellation of space orders must be in writing and will not be accepted after closing dates.

Mailing Instructions

Advertising material, insertion orders, correspondence and copy should be addressed to:
Traffic Department, Construction Equipment, 3030 W. Salt Creek Lane, Suite 201, Arlington Heights,
IL 60005-5025. Coordinator: Erica Rivera · [email protected] · 847.391.1049

Accepted Digital Formats

Press-optimized PDF using Acrobat Distiller’s PDF/X-1a job options is the required format (300 dpi, CMYK color). PDFs prepared for use on the Web are unacceptable. Any other type of file may require the use of an outside vendor and will result in additional charges. Unless a SWOP ad proof is submitted, publisher will not accept responsibility for the integrity of the ad.

Ad Art Upload Instructions

For ad art uploads and additional ad information, go to

Mechanical Data

Publication Trim Size: 9” x 103/4”
Printing: Web offset. Printing is wet, all colors going down simultaneously with one impression.
Binding: Perfect Bound
Bleed: See below for bleed specifications.
Mechanical Requirements: SWOP Specifications apply.
Standard Unit Size in Inches: Spaces to be charged at standard unit rate
can be used only in the forms and dimensions shown here.

Put your message in front of Equipment Professionals via Digital Media (web, email & more)

Banner Units

Eye-catching, high-profile banner units command attention and directly link visitors from our website to yours.
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Rich Media

Attention-grabbing Web branding opportunities build your identity awareness.
See Sample

Product/Topical Channel

Product and Topical Channels are your opportunity to exclusively advertise on a microsite of editorial and product information.
See Sample

Video Sponsorship

Editorial videos draw viewers. Video sponsors earn bonus attention.
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Weekly Editorial e-Newsletter

Reach a highly responsive audience with your exclusive sponsorship of the weekly editorial e-newsletters.
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CE Alert

Sponsor the message of breaking news to the construction industry and gain exclusive exposure to an audience of 69,028.
See Sample

Custom e-Newsletters

Define the topic. Create a custom template. Provide 50% of content. Select from a targeted audience of 78,145.
See Sample

Target e-newsletters

Choose the topic. Our editors provide the content. Select your audience from a list of 78,145. Own 100% of the advertising opportunity.

Marketing Partner program

Enjoy exclusive access to 79,000 construction industry professionals with purchasing authority.
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Case Studies

Choose your audience. Share your success story. Portray your company as an industry leader.
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Sponsor Blogs provide a unique opportunity to establish your brand as the authority on an important topic to our audience.
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Custom Webinars

60 full minutes of educating and connecting with an engaged industry audience.

White Papers

Generate high-quality leads, position your company as an industry expert and increase interest in your company.
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CE Blitz

Educate our audience about your product through contests and online raffles.

Since 1949, Construction Equipment has provided cost-effective, pertinent information and ideas for managing equipment. This includes, but is not limited to: information on product development; product technology and machine acquisition, disposal, and maintenance.


Construction Equipment serves the people who acquire and manage heavy equipment, trucks and related products/services in North America. We provide meaningful information beyond those borders with and our various social media platforms. Our readers and website visitors work in a diverse cross section of industries and hold various titles, but they have in common the equipment itself—and the constant need to acquire and manage it safely and cost-effectively.

Our management team is headed by Rick Blesi, VP and publisher, and Rod Sutton, editorial director. Our editorial staff is second to none, with industry veterans Walt Moore, editor, and Frank Raczon, senior editor, on staff. Noted contributors include Mike Vorster, professor emeritus, Virginia Tech, and a leading consultant on fleet-management issues; Andy Agoos, adjunct professor at the University of Central Florida with more than 45 years experience in equipment, service and maintenance of heavy construction fleets; truck expert Tom Berg; and Pat Crail, CEM, equipment manager for John R. Jurgenson Cos.


Editorial Mission

Construction Equipment serves the people who acquire and manage heavy equipment and trucks in North America. They work in a diverse cross-section of industries and hold various titles, but they have in common the equipment itself—and the constant need to acquire and manage it safely and cost-effectively. Industries include highway/heavy/civil/building contracting, mining, logging, equipment rental, industry, utilities and government (federal, state, municipal).

Construction Equipment provides cost-effective, pertinent information and ideas for managing equipment regardless of vocation or location. This includes, but is not  limited to: information on product development; product technology and machine acquisition; disposal; and maintenance.

No other magazine can match CE‘s depth of coverage on the financial side of asset management or equipment evaluations.

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